Application of voting methods in surveys

Abstract

The theory of social election has had great presence in the universities curricula careers be they economy orientated, graduate or post graduate degrees. It has to do with collective decision making as from the individual preferences of the members of a society to become a social preference. The voting procedures have a wide use as method assignments and of decision making. Generally, when a marketing poll is made a variety of options are offered, for each one of the variables and the election of an only one is requested. In this paper, we carry out a study of the possible modifications in the results, which would take place if it were urged to prioritize three of those options for each variable and the voting methods were used to process the information. The interest of the application is centred in the possibility that it does not only interest the first value or obtained option but rather that one speculates in which the following ones would be in order of preference.